How to Trademark a Brand Name

Many clients call my office wanting to know how to trademark a brand name.  To trademark a brand name you must file a trademark application with the United States Patent and Trademark Office (known as the “USPTO”).  This is the United States government agency responsible for reviewing and issuing federal trademarks.  Your application will be scrutinized by an attorney for the U.S. government and will be either approved or denied.  If the application is approved you will have a trademark for your brand name which will prevent anyone else from attempting to sell a product under a similar name.

To ensure that your application for your trademark brand name is approved, it is highly recommended that you retain an attorney to assist you in the trademark registration process.  While the questions on a trademark application may seem straight forward and easy to answer, the questions actually present a plethora of hidden traps.  Answering one question incorrectly can result denial of the trademark for your brand name, or, a wrong answer could severely limit the rights of your trademark.

Therefore, to trademark a brand name it is suggested that you call trademark attorney Josh Gerben.  First, attorney Josh Gerben can analyze your brand trademark to ensure it is capable of being approved for registration. This would include conducting a trademark search on your brand name to ensure no one else has registered a same or similar brand name.  Second, he can draft and file the trademark application for you to ensure your trademark rights are properly protected.

You may click the link below for more information on the trademark services provided by Attorney Josh Gerben, or call him directly at (202) 294-2287.

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